Protect the Health of Your Reputation during the COVID-19 Crisis
You can’t afford to guess your way through a crisis!
Many have tried and many have failed.
How you and your organization manage through a crisis – both internally and externally – will dictate how your business (and reputation) will emerge and the kind of relational equity you will have created to not only survive, but thrive once the crisis subsides.
These are times when you can become more than the product or service you deliver or provide. You can become a resource of comfort, understanding, healing, inspiration, and solutions, that will deliver huge reputational dividends both during and after a crisis.
My 20-point eBook will empower you and your teams to protect and build reputations among customers and employees. These come from my 25 years of crisis and reputation management work. Remember, a proactive mindset always beats a reactive strategy!