About Reputation Shift
Mike wrote Reputation Shift – 5 High-Performance Truths for Success to provide practical and easy-to-use strategies for anyone who wants to find success in their personal and professional lives by building and protecting strong and vibrant reputations!
But this is more than just a turn-the-page book. This is a personal, self-or group-paced, action-oriented experience for both individuals and teams that delivers daily strategies to focus on what’s most important in managing reputations.
You will learn from Mike’s 25 years of working in public relations with some of America’s most admired companies, the strategies that he used to deliver success.
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Areas of Expertise
Crafting your story is vital for you or your brand to get noticed in a hyper-crowded marketplace. Mike has developed and launched numerous PR campaigns that have driven brand awareness and consumer engagement.
More than your Social Media presence, your personal brand will take your life to new heights or keep you tethered to the ground. Mike’s 4-step system will lay out the path for you to develop your authentic personal branding plan.
Looking for strategic ways for your brand to enter into the sports arena? Perhaps optimize your current sports investments to drive results? Mike has been trusted by Fortune 50 executives for 25 years to deliver solutions.
Acknowledging what went wrong is only half of the equation. The real work begins when your brand needs to restore trust and confidence among customers, employees, and the public. Mike has managed dozens of crisis situations to restore brand and personal reputations.
Everyone needs guidance, an outside perspective, and accountability to move forward. Mike is a resource for people looking to reach their true potential, break old belief systems or just get ‘unstuck’.
What makes your brand different? Why should people care? How can we use industry threats to create distinction? Mike’s 5-step process will help your brand rise above your competitors and create customer loyalty.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." Benjamin Franklin
There are books to read and there are books to heed, Mike’s book is the later. If you think you don’t need it, you probably need it the most. They say a mind is terrible thing to waste, but so is a good reputation.Dr. Benjamin J. Cross, PESenior Advisor, NuSynergy Energy
Mike’s book is a field manual for anyone that needs a paradigm shift in their lives and one of the best self-improvement books I have ever read. His advice is simple, practical, and authentic. Be sure to have a pen and highlighter handy like I did because you are going to want to take some notes!Andrew White
Your reputation is the most valuable asset you own. Mike is a visionary who will teach you how to protect your reputation and drive it to its full potential. If you run a business, book Mike to come speak to your team. You won’t be sorry!Russell WarnerVP, Sullair
The book of Proverbs says that a good name is better than silver. But I know from experience that you have to work hard and be diligent to keep it once you have it. And, if you get selfish or careless, you will pay a price, especially these days. If you want to build a great reputation, Mike Mooney has put all the tools you’ll need in one place. Reputation Shift is wise, and it’s practical. I highly recommend itDarrell WaltripNASCAR Hall of Fame Driver and FOX Sports Analyst
If you are building your personal brand – and you should be – Mike Mooney can help. Reputation Shift is a timely and practical textbook for succeeding in the always connected, always on world. Real, practical advice, delivered in a contemporary and highly readable package.Seth FarbmanChief Marketing Officer, Spotify
Mike Mooney understands a vital success principle: It takes a lifetime to build a reputation and only a minute to lose it. Reputation Shift, with its five powerful rules, should be the handbook for anyone who understands the true value of how others see usFirst Sergeant Matt EversmannUS Army (retired) member of Task Force Ranger whose actions were depicted in the movie Black Hawk Down