Category Archives: Leadership

3 Steps Adidas Must Take in Wake of College Bribery Scandal

Adidas is the latest example of the risk that all brands are subject to because [...]

3 Steps to Increase Reputation Influence During Times of Uncertainty

In the HBO Game of Thrones series a manipulative character named Petyr Baelish, better known as [...]

Are You Involved or Are You Committed?

I was eating a bacon and egg breakfast the other morning and was reminded of [...]

Quit Climbing Trees if You Were Made to Swim!

Quit Climbing Trees if You Were Made to Swim! I’ve been thinking a lot about [...]

Mom Was Right, You Do Have A Halo!

Mom was right, you do have a halo ::  To be clear, this is not [...]

Is Your Customer Service Killing Your Brand?

Is Your Customer Service Killing Your Brand? Customer relationships, retention, growth and referrals are vital [...]

3 Unique Reputation Perspectives from Seth Godin

  If you haven’t heard of Seth Godin and you have even the slightest interest [...]

2 Critical Actions that Saved Belmont University’s Reputation

2 Critical Actions that Saved Belmont University’s Reputation:  When leaders or brands find themselves in [...]

10 Eye-Opening Reputation Statistics For Every Leader and Entrepreneur

10 Eye-Opening Reputation Statistics for Every Leader and Entrepreneur Winning in the Reputation Economy requires [...]

5 Must-Know Reputation Perspectives for Every Entrepreneur

5 Must-Know Reputation Perspectives for Every Entrepreneur Entrepreneurs know that their success is determined by [...]